The story
A Mexican baby-gear store. High end, but above all safe and practical choices for parents, with a blog of advice and comparisons.
The challenge
Choosing baby gear is a big decision. This store wanted to bring safe, practical options to Mexico and help parents choose with confidence.
What we did
- Designed a warm, calm look in berry and soft pink
- Built a catalogue by category (strollers, car seats, cribs, accessories) with search and filters
- Added a blog for advice and comparisons
- Showed prices and put WhatsApp one tap away on every page
The result
A fast store (100% performance score) where the blog does the explaining and a person is one tap away.
Colours & type
#7A2342#26222B#FFFFFF#B9CC9A#A8DCC6#F3D36B#E58A9B
Young Serif · DM Sans
100%GTmetrix performance score (tested from Seattle)
0.5 sLargest image on screen
0.55 sFully loaded
The screens
Design rules
01
Shop by what you need
Categories for every need, from single and compact strollers to convertible models and baby carriers. Parents can find the right fit without having to know the brands first.
02
A white shop, colourful categories
A clean white background keeps the shop feeling simple and organised, while each category has its own colour: sage, mint, butter yellow and rose.
03
Comparisons made simple
Blog posts answer the questions parents actually ask, with straightforward comparisons such as Bugaboo Butterfly vs. UPPAbaby Minu to help them choose.
04
A person one tap away
A direct link to WhatsApp makes it easy to ask questions and get advice before buying.